Product ManagementIntermediate

Product Photography Guide

Master the art of product photography to showcase your items effectively.

10 min read
1 Market Philippines Team
4 sections
#photography#images#visual marketing

How to create an excellent first image

Image guidelines

Where first image is displayed

A few common areas it appears are:

  • Product Details Page:
    product details
  • Product Listing Page:
    product listing
  • Shopping Cart Page:
    shopping cart
  • Checkout Page:
    checkout

Tips for producing a premium first image

Tips Examples
Background: You can choose one of the following to use:
  • Option 1: Pure background — white or any other clean, solid-colored background
  • Option 2: Scene background — tidy and relevant, not messy or random
  • Option 3: Include product's unique selling point and main features in the image
Please Note: Images should be clear, high-quality, and relevant to the content.
  • When choosing product angles, the front angle is almost always the most preferable angle.
  • Do not use collage image as main product image
  • Make sure not to block the product with words
  • Make sure to include the full image of the product
  • Do not use images with watermarks or logos
  • Use natural light from a large window when possible
  • Avoid direct sunlight which creates harsh shadows
  • Use a tripod to avoid camera shake
Pure BG 1
✅ pure background
Pure BG 2
✅ pure background
Pure BG 3
✅ pure background
Scene BG 1
✅ scene background
Scene BG 2
✅ scene background
Scene BG 3
✅ scene background
unique selling point BG 1
✅ Unique selling point and main feature
unique selling point BG 2
✅ Unique selling point and main feature
unique selling point BG 3
✅ Unique selling point and main feature

How to create more product images

Image guidelines

Good Images are Important for your product's listing success. Customers tend to not pay attention to products with low-quality images. So vice versa, good product images could be a great marketing asset for your shop and can set your product apart from other competitors. Poor quality images turn customers away. In an online store, the product image is one of your most valuable marketing tools. When customers browse product pages, often the image draws them to consider your product. In addition, with so many choices available for online purchases, a well-formed image can set your product apart from others.

Image and Video Upload Limits

Account Type Upload Limits
Free Account Users can upload up to 4 images per listing.
Pro Subscription Users can upload up to 6 images and 1 video per listing.
Note: Pro features are only available if the subscription is enabled for your seller account.

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